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BBC - The hidden psychology of voting
Votes are cast based on rational decisions, right? Not necessarily – we may not be as in control of our preferences as we like to think, writes Zaria Gorvett. "What the candidates actually say has little impact on voters’ decisions"... would you like to know more, you can read the whole article on BBC FUTURE (written by Zaria Gorvett on 6 May 2015). |